Track & Trace


Track & Trace was designed to provide Faster Response to Food Supply Chain Incidents

But, it became  one of those “good ideas” (at least we thought so) that never went anywhere.

The premise of this research effort was that the elapse time and impact magnitude of a disruption within the food supply chain could be reduced using product “brand” as a predictive-link up and down the supply chain.

An iterative computer model, “Track & Trace”, using available software tools was built to reflect the complexity of the U. S. spinach food supply chain and how the use of branding and supply chain linkages might mitigate the damage to a supply chain disruption. Funding for the research was provided by the Department of Homeland Security.

It was not designed to replace tracking at the SKU level to find the source(es) of an incident. Rather, it was designed to speed source identification.

The “model” worked. The “concept” seems logical. While a great deal of data was required, it is not impossible to think in terms of 400,000 retail outlets and the linking from retail outlets back through a supply chain to the source using product brands to forge the links.

Take a look. It might give you an idea that would be of value.

A “large” PDF file of a PowerPoint presentation given in 2011. Faster Response to Food Incidents